Tianjin University of Commerce and Bohai Light Industry Group jointly plan the innovation and development of time-honored brands

Source: Party Committee Office time-honored Collaborative Innovation Center  Author: He Zhantao Editor: Zhang Mengkai Release Time: 2024-03-08 Views:

On March 7, Zhang Ya, Secretary of the Party Committee of the University, Ge Baozhen, deputy secretary of the Party Committee and president of the University, Qi Enping, member of the Standing Committee of the Party Committee and vice president of the University, led the responsible comrades of relevant departments to visit Tianjin Bohai Light Industry Investment Group Co., LTD. (hereinafter referred to as "Bolight Group")。Zhang Shixin, Secretary of the Party Committee and chairman of Bolight Group, Zhang Yufeng, Deputy secretary of the Party Committee and general manager, and responsible comrades of the Group's strategic development department, office (Party committee office, Board office), publicity department, Human resources Department and other departments participated in the research and discussion。

Zhang Ya and Ge Baozhen expressed their gratitude to Bolight Group for its long-term support for the development of Tianjin University of Commerce,This paper briefly introduces the history, school-running characteristics and scientific research advantages of Tianjin University of Commerce,It is hoped that the establishment of the first batch of national time-honored collaborative innovation centers will be an opportunity,Deepen practical cooperation with Bolight Group and its affiliated "China Time-honored" and "Jinmen time-honored" enterprises,Implement the important requirements of the "Four good deeds and good achievements",We will promote cultural inheritance and innovation,Create a time-honored commercial culture brand with distinctive characteristics and profound connotations,The light industry system of the time-honored "Tianjin story" to tell more wonderful,Strive to make a difference in the fields of time-honored business model innovation, brand culture inheritance, product research and development and talent training,Polish the Jin character sign

Zhang Shixin and Zhang Yufeng warmly welcomed the visit of Zhang Ya and Ge Baozhen, and congratulated the University of Commerce on its achievements based on Tianjin and serving Tianjin, especially on being approved as the first batch of national time-honored collaborative innovation centers。Zhang Shixin and Zhang Yufeng said,渤轻集团正在深入学习贯彻习近平总书记视察天津重要讲话精神,According to the deployment of the fifth Plenary session of the 12th Municipal Committee,Actively planning the layout of strategic emerging industries,Promote the "three quantities" and "three new" in a coordinated manner,Focus on keeping the right innovation brand, strive for the traditional advantages of the industry "new chain master",Integrate "four-terminal" resources,Promote the time-honored brand to breathe new life,Constantly polish the "Jin" sign。It is hoped that practical results can be achieved in the fields of brand protection, marketing planning, new product research and development, recovery of sleeping brands, talent training, graduate internship practice, employment and entrepreneurship, etc., so as to accelerate the formation of new quality productivity and the inheritance and innovation of time-honored business culture in Tianjin。

College of Management, Time-honored Collaborative Innovation Center, Scientific Research Office, Party Committee office (President's Office), Party Committee Propaganda Department, Development Strategy Research Office (Legal Affairs Office), Party Committee study and work Department and other departments in charge of the research activities。(Reviewed by Liang Xinyi and Wang Lei)

Zhang Ya, Ge Baozhen and Bolight Group Zhang Shixin, Zhang Yufeng and other discussion and exchange